The tort of appropriation protects a person's exclusive right to exploit the value of her identify.

Question

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The tort of appropriation, also known as the right of publicity, protects a person's exclusive right to control and profit from the commercial use of her name, image, or likeness. This includes preventing others from using her identity without permission for advertising, selling products or services, or other commercial purposes.

The Tort of Appropriation Protects a Person's Exclusive Right to Exploit