Which business strategy waits for the product to become fairly standardized and is demanded in large volumes?

Question

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Cost minimization or late-to-market strategy involves waiting for the product to become fairly standardized and is demanded in large volumes before entering the market. This allows the company to benefit from economies of scale in production and distribution, lowering the cost per unit and increasing profit margins. This strategy is often adopted by companies that do not have the resources for the high costs of first-to-market strategy.

Which Business Strategy Waits for the Product to Become Fairly