Among the best-known companies that use customer satisfaction surveys to evaluate service quality in various industries is:
A)J)D.Power and Associates
B)McDonald's
C)American Express
D)Alaska Airlines
E)None of the above

Question

Quizplus · Accepted Answer

J.D. Power and Associates is a market research company that specializes in consumer insights and customer satisfaction surveys. They conduct annual surveys in various industries, including automotive, healthcare, insurance, and travel, among others. Their rankings and ratings are widely recognized and trusted by consumers and companies alike. Therefore, option A is the best choice. Option B and D are specific to a particular industry, and Option C is not the only company that conducts customer satisfaction surveys in the finance industry. Thus, they are not the best choices.

Among the Best-Known Companies That Use Customer Satisfaction Surveys to Evaluate