Successful marketers define their markets in terms of ________.
A) the product the company has decided to produce
B) the lowest price for which a particular product can be manufactured
C) the needs they presume to satisfy
D) the ethnicity of their primary consumers
E) the geographic location of their primary consumers

Question

Quizplus · Accepted Answer

Successful marketers focus on the needs they aim to satisfy rather than just the product itself, the cost of production, the ethnicity, or the geographic location of their consumers. This approach allows them to better tailor their products and marketing strategies to meet the specific needs and preferences of their target audience.

Successful Marketers Define Their Markets in Terms of ________