The trend toward negative advertising in political campaigns is spurred, in part, by __________.

Question

Quizplus · Accepted Answer

Soft money, or funds raised and spent by organizations outside of the candidate's campaign, allows for greater spending on negative advertising without directly endorsing a candidate. As a result, political action committees and other groups often engage in negative advertising to influence the outcome of elections.

The Trend Toward Negative Advertising in Political Campaigns Is Spurred