The bargaining power of suppliers is _______ when buyers have few choices and _________ when buyers have many choices.
A)high, high
B)high, low
C)low, low
D)low, high

Question

Quizplus · Accepted Answer

When buyers have few choices, suppliers have more power to dictate price and terms. This makes the bargaining power of suppliers high. On the other hand, when buyers have many choices, suppliers have less power and must compete more aggressively, making the bargaining power of suppliers low. Therefore, the best choice is B.

The Bargaining Power of Suppliers Is _______ When Buyers Have