Haya noticed that male college students needed to dress up for presentations but never seemed to have any ties, or at least not very nice ones. She decided she was going to set up a tie store on her campus and offer sports-themed ties as well as solid-coloured ties in her school colours. She can put an announcement on the school's monitors that would display in the dining halls and student union lounge. Haya needs to decide on her CRM strategy before she can decide on her CRM systems.

Question

Quizplus · Accepted Answer

Haya needs to decide how she will manage her interactions with customers before she chooses what systems or technology to use. This is known as her CRM strategy, and it includes things like how she plans to attract customers, how she will communicate with them, and how she will address their needs and concerns. After she has a strategy in place, she can then choose the CRM systems that will help her execute that strategy effectively.

Haya Noticed That Male College Students Needed to Dress Up