One risk of social media is that ________ percent of individuals contribute __________ of the content.
A)only 10; 90
B)only 20; 80
C)80; only 20
D)90; only 10

Question

Quizplus · Accepted Answer

This answer is correct because it accurately represents the phenomenon known as the "1% rule" or the "90-9-1 principle" in social media. This rule states that only 10% of users on a social media platform actively contribute content, while the other 90% are passive consumers. Of that 10%, only 20% of users are responsible for creating 80% of the content. Therefore, option B perfectly captures this phenomenon by stating that only 20% of individuals contribute 80% of the content.

One Risk of Social Media Is That ________ Percent of Individuals