Which of the following is the overall ability of a product to satisfy customers' expectations?

Question

Quizplus · Accepted Answer

Product quality refers to the overall ability of a product to meet customers' expectations and satisfy their needs. It includes features, performance, reliability, durability, and other attributes that determine the product's value to the customer. While value proposition and brand equity are related to customer perception and loyalty, and brand meaning refers to the symbolic and emotional associations of a brand, they are not specific to product satisfaction. Product precision is not a commonly used term in marketing and does not relate specifically to customer satisfaction.

Which of the Following Is the Overall Ability of a Product