Procter & Gamble makes Tide,Cheer,Ivory Snow,and Bold detergents as well as PertPlus,Rejoice,and Vidal Sassoon shampoos.Through its use of a separate and unique brand name for each of these products,Procter & Gamble is using a(n)________ strategy.

Question

Quizplus · Accepted Answer

Procter & Gamble uses a separate and unique brand name for each of their products, indicating that they are using an individual branding strategy. This allows them to differentiate their products and create a unique identity for each one.

Procter & Gamble Makes Tide,Cheer,Ivory Snow,and Bold Detergents as Well