An illegal marketing practice in which an advertised price special is used as bait to get customers into the store with the intention of switching them to a higher-priced item is called_______________________.

Question

Quizplus · Accepted Answer

Bait and switch is a marketing tactic where a business lures customers with an advertisement for a low-priced item but then tries to sell them a higher-priced one instead. This practice is illegal in most countries as it is considered deceptive and misleading.

An Illegal Marketing Practice in Which an Advertised Price Special