During the development and introduction stages of the product life cycle,consumers are primarily interested in the ________ of a product.

Question

Quizplus · Accepted Answer

During the development and introduction stages, consumers are mostly interested in the performance of the product. This is because the product is new and consumers want to know how well it works or solves their problem. Appearance, convenience, and price become more important in the later stages of the product life cycle.

During the Development and Introduction Stages of the Product Life