Which term refers to a marketer's ability to catalogue the members of a target market segment?

Name: Which term refers to a marketer's ability to catalogue the members of a target market segment?
Brand: Quizplus
Rating: 4.9 (45 reviews)

Question

Quizplus · Accepted Answer

Addressability refers to a marketer's ability to identify and target specific individuals or groups within a larger market segment. It involves the use of data and technology to personalize and tailor marketing messages to the preferences and characteristics of each individual customer or prospect.

Which Term Refers to a Marketer's Ability to Catalogue the Members