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One Ad for a Drug Used to Overcome Male Erectile

Question 84

Multiple Choice

One ad for a drug used to overcome male erectile dysfunction depicted an old man in a nursing home acting like a young man chasing after several women at once.The ad was not allowed to air on the major television networks of NBC,CBS,and ABC.The ad did not contain any deceptive or unsubstantiated claims,so there was nothing untruthful in the ad.Furthermore,the ad followed the guidelines given by the FDA regarding broadcast advertising by indicating the major side effects and referring to a magazine ad for more information.Which of the following best explains why the ad was not allowed to air?


A) Stereotypes of "dirty old men" are not allowed in any advertising.
B) The National Advertising Division determined the ad was distasteful and disallowed it from being aired on television.
C) Not all advertising is given the same protection under the First Amendment of the Constitution.
D) The media can reject ads that violate their standards of good taste.
E) The behavior portrayed by the old man did not reflect the real behavior of the individual involved.

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