Heavy users and brand-loyal buyers are usually a brand's most important customers,and they are the most difficult for competitors to switch away from a brand.

Name: Heavy users and brand-loyal buyers are usually a brand's most important customers,and they are the most difficult for competitors to switch away from a brand.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Heavy users and brand-loyal buyers are most valuable to a brand as they are difficult for competitors to switch away from the brand, making them a brand's most important customers.

Heavy Users and Brand-Loyal Buyers Are Usually a Brand's Most