The person who shapes and sculpts the words in marketing communication is called a(n) ________.
A) account planner
B) art director
C) copywriter
D) creative director
E) account manager
Correct Answer:
Verified
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Q14: Which of the following literary techniques used
Q15: According to creative professionals,which type of audience
Q16: Which of the following can be described
Q17: A short phrase that wraps up the
Q19: A distinctive catch phrase that serves as
Q20: Which of the following is an example
Q21: Which of the following is NOT considered
Q22: The text of the ad is known
Q23: Phrases or sentences that either lead into
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