In an effort to build awareness for her company's new line of smart phones designed for young teenagers,Melinda invited media representatives to an event at which the two lead designers for the new phone would present information and answer any media questions.Melinda has planned a ________.
A) sampling
B) news conference
C) media tour
D) trade show
E) informational tour

Question

Quizplus · Accepted Answer

A news conference is a specific event where media representatives are invited to hear about a particular topic from a spokesperson or group of spokespersons. In this case, Melinda is inviting media representatives to hear about the new line of smart phones from the lead designers, which is exactly what a news conference is designed for.

In an Effort to Build Awareness for Her Company's New