A marketing manager joins a business forum to increase the size of his clientele.Which of the following tactics used to gain political power will most likely be used in this scenario?

Question

Quizplus · Accepted Answer

Networks are the most likely tactic to be used in this scenario, as the marketing manager is seeking to expand their business by connecting with potential clients and building relationships with them. Networks involve creating connections and relationships with others for mutual benefit, and this is likely the approach the marketing manager will take in joining the business forum. Social exchange is more focused on the exchange of resources between individuals or groups, alliances are formed for specific purposes or goals, and posturing is a strategy to showcase one's power or status.

A Marketing Manager Joins a Business Forum to Increase the Size