When a business gathers information on customer experiences and feelings, it is using a quantitative method of data collection.

Name: When a business gathers information on customer experiences and feelings, it is using a quantitative method of data collection.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Gathering information on customer experiences and feelings is typically done through qualitative methods such as surveys, interviews, and focus groups. Quantitative methods involve numerical data and statistical analysis.

When a Business Gathers Information on Customer Experiences and Feelings