When a city centre hotel determines that it needs to increase its business services to business clientele, it is focusing on __________________.

Question

Quizplus · Accepted Answer

The purpose of visit refers to why guests are staying at the hotel, and in this case, the hotel is seeking to attract business clientele by offering more business services. Demographics refer to characteristics such as age, gender, income, etc. Psychographics refer to personality traits, values, and interests. Geographic location refers to the physical location of the hotel. None of these directly relate to the hotel's goal of increasing business services for business clientele.

When a City Centre Hotel Determines That It Needs to Increase