A cooperative strategy:
A) is an integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage.
B) is a strategy in which firms work together to achieve a shared objective.
C) is an integrated and coordinated set of commitments and actions the firm uses to gain a competitive advantage by exploiting core competencies in specific product markets.
D) specifies actions a firm takes to gain a competitive advantage by selecting and managing a group of different businesses competing in different product markets.

Question

Quizplus · Accepted Answer

A cooperative strategy is a strategy where firms work together to achieve a shared objective. It involves collaboration among the firms in the form of partnerships, alliances, joint ventures or mergers to achieve mutual benefits. It is different from the other options as it emphasizes the collaboration among firms instead of the firms' individual actions to gain a competitive advantage.

A Cooperative Strategy