_____ aims to make the product or service unique in its category,thus permitting the organization to charge higher-than-average prices.
A) Diversification
B) Divestiture
C) Differentiation
D) Turnaround
E) Vertical integration

Question

Quizplus · Accepted Answer

Differentiation aims to make the product or service unique in its category, distinguishing it from competitors and allowing the organization to charge premium prices for it. This strategy can increase customer loyalty and profitability while reducing price sensitivity.

_____ Aims to Make the Product or Service Unique in Its