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BNQ Incorporation That Specializes in Providing Accounting Services Was Concerned

Question 41

Multiple Choice

BNQ Incorporation that specializes in providing accounting services was concerned about whom it hired as its receptionist.Explain the reason for this strategic reaction of the firm.


A)  The personal relationship between a customer and the receptionist at the time of the service encounter ultimately determines service quality.
B)  The actions of the receptionist will do much to alleviate problems associated with the inseparability of services.
C)  Service quality is limited to the relationship between a customer and a company.
D)  The character and personality of an organization reflects the character and personality of its top management.

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