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The Nurses at Hawthorne Hospital Are Trained to Greet Patients

Question 71

Multiple Choice

The nurses at Hawthorne Hospital are trained to greet patients cheerfully and maintain good eye contact with them.They are also taught to treat patients in a kind manner and provide them with assistance without hesitation.Which of the following critical components of internal marketing is represented in this scenario?


A) Significant modeling by managers
B) Emphasis on teaching employees to have good attitudes
C) Energetic follow-through process
D) Careful selection process in hiring employees

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