For a low-end disruptive innovation strategy to work,which of the following requirements must be met?

Question

Quizplus · Accepted Answer

Both requirements listed in options A and B must be met for a low-end disruptive innovation strategy to work. The company needs to identify a customer segment in the low-end of the market that is willing to settle for a "good enough" product at a lower price and create a viable business model to make profits despite offering a lower-priced product. Therefore, both options A and B are important for the success of the strategy.

For a Low-End Disruptive Innovation Strategy to Work,which of the Following