If competitors are likely to continue to pursue price cutting,the best strategy for the defender is to:
A) allow the competitor to win where it is least damaging to profitability.
B) create barriers that make it more difficult for competitors to reach less price-sensitive customer segments.
C) center reactive price cuts on a particular geographic region.
D) all of the above.
E) (a) and (b) only.
Correct Answer:
Verified
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