No-alcohol sections,family nights,and singles night at the ballpark would be good examples of segmenting based on _____.
A) socioeconomics
B) demographics
C) family life cycle
D) geodemographics
E) psychographics
Correct Answer:
Verified
Q13: The market selection decisions are _.
A) product,
Q14: In psychographics,AIO stands for _.
A) area, income,
Q15: _ is defined as identifying groups of
Q16: _ is changing the image or perception
Q17: The person who attends a sporting event
Q19: Demographic segmentation is used very little in
Q20: The majority fallacy is the assumption that
Q21: Define and list the AIO dimensions under
Q22: List and describe the six bases for
Q23: Explain the market selection decisions of segmentation,target
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