In the cultural production process, the people who control the flow of information between producers and customers are called ________.

Question

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Cultural gatekeepers are the people who decide which cultural products make it to the market and reach consumers. They control the flow of information and play an important role in shaping cultural trends and preferences. Lead users are individuals who are ahead of the curve in adopting new products or technologies. Cultural transformers are individuals or groups who actively seek to disrupt or challenge existing cultural norms. Innovators are people who create new products or ideas. None of these terms refer specifically to the role of controlling information flow in cultural production.

In the Cultural Production Process, the People Who Control the Flow