The Internet has impacted which aspects of marketing research?

Question

Quizplus · Accepted Answer

The internet has impacted all aspects of marketing research, including data collection, communication between client and research supplier, distribution of reports, and retrieval of secondary sources of information. The internet has made it easier and faster to collect data from respondents, communicate with clients and research suppliers, distribute reports, and access secondary sources of information. This has resulted in faster and more efficient marketing research processes.

The Internet Has Impacted Which Aspects of Marketing Research