What are the two main reasons to conduct a factorial study?
A) To increase internal validity and to establish external validity
B) To compare participant variables and to establish covariance
C) To find moderators and to find mediators
D) To examine main effects and to decrease order effects
E) To test limits and to test theories

Question

Quizplus · Accepted Answer

Factorial studies are primarily conducted to test the limits of an effect (by examining interactions) and to test theories by exploring how different variables interact with each other.

What Are the Two Main Reasons to Conduct a Factorial