As the product idea committee of Foster Manufacturing Company went through its list of possible new products, it rejected various ideas for one or more reasons. Which of the following is least likely to be a reason for rejection?
A) The company lacked the expertise to develop and market the product.
B) The product did not match organizational resources.
C) The product would allow the company to increase its annual sales by 20 percent.
D) The product was not consistent with the company's objectives.
E) The company lacked the needed human resources.
Correct Answer:
Verified
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