Which of the following is not a characteristic of out-of-home advertising?
A) It is timely.
B) A specific geographic area can be pinpointed.
C) The message must be limited to a few words.
D) It is fairly inexpensive.
E) It is particularly suited to pictorial displays.

Question

Quizplus · Accepted Answer

Out-of-home advertising is characterized by its ability to target specific geographic areas, its suitability for pictorial displays, its cost-effectiveness, and the necessity for messages to be concise due to the nature of the medium. However, it is not specifically defined by its timeliness, as this can vary greatly depending on the specific out-of-home advertising method used.

Which of the Following Is Not a Characteristic of Out-Of-Home