The tendency to assume that one's culture and way of life is superior to all others' is known as
A) egocentrism
B) ethnocentrism
C) prejudice
D) discrimination

Question

Quizplus · Accepted Answer

Ethnocentrism is the belief in the superiority of one's culture or group, often accompanied by a disdain for other cultures. Egocentrism is a belief in one's own importance or centrality, but it does not necessarily involve a comparison to other cultures. Prejudice and discrimination are related concepts that involve negative attitudes and actions towards a particular group, but they do not always involve a sense of cultural superiority.

The Tendency to Assume That One's Culture and Way of Life