The advertising department for the Pennzoil Corporation is working on a print advertisement for a new product. At this point, the layout contains a phrase to attract attention, an additional phrase to provide an explanation, an illustration to show the product, and a paragraph to explain the advantages and benefits of the product. What other important element should be included?

Question

Quizplus · Accepted Answer

The signature, which typically includes the company's logo and contact information, is crucial for brand recognition and for providing the reader with information on how to learn more or make a purchase.

The Advertising Department for the Pennzoil Corporation Is Working on a Print