___________are expenses incurred when a customer stops buying a product or service from one business and starts buying it from another.
A)Marginal costs
B)Standard costs
C)Opportunity costs
D)Switching costs

Question

Quizplus · Accepted Answer

The term for expenses incurred when a customer stops buying a product or service from one business and starts buying it from another is "switching costs". This can include costs such as research to find a new provider, set-up fees to establish an account with the new provider, and training staff on new systems or procedures.

___________Are Expenses Incurred When a Customer Stops Buying a Product