Competitive advantage is based on:
A) distinctive competencies.
B) the Icarus paradox.
C) higher cost structure.
D) prior strategic commitments.
E) barriers to change in a company.

Question

Quizplus · Accepted Answer

Competitive advantage is based on a company's ability to perform certain activities better than its competitors, which is referred to as distinctive competencies. These competencies can include things like superior technology, brand recognition, or efficient production processes, among others. By leveraging these competencies, a company can outperform its rivals and gain a competitive advantage in the marketplace.

Competitive Advantage Is Based On