Ownership of retail outlets may be important for a manufacturer if:
A) the products produced by the manufacturer are not complex.
B) after-sales service is required for complex products.
C) products are expended in consumption.
D) products are intended for one-time use.
E) products are inexpensive.

Question

Quizplus · Accepted Answer

If the products produced by the manufacturer are complex and require after-sales service, it may be beneficial for the manufacturer to own retail outlets to ensure that the necessary customer support is available. This can help to build customer loyalty and enhance the brand's reputation. Ownership of retail outlets may not be as important for manufacturers of non-complex products, products that are intended for one-time use, or inexpensive products.

Ownership of Retail Outlets May Be Important for a Manufacturer