The elasticity-productivity tie between operations management and marketing is best described by the following:

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The elasticity-productivity tie between operations management and marketing is a complex relationship that requires coordination and collaboration between the two functions. Marketing tries to control demand volume through pricing, which affects the productivity of operations management by influencing the quantity of goods and services that need to be produced. To be competitive, operations management must find ways to match price decreases offered by competitors, which requires flexibility and efficiency in production processes. Additionally, the demand volume falls as the price rises, but it is also relative to what prices competitors charge. Therefore, both marketing and operations management need to work together to balance the pricing strategy with production processes to optimize productivity and meet customer demand.

The Elasticity-Productivity Tie Between Operations Management and Marketing Is Best