A food manufacturer doing market research on the possible customer demand for a new fast food item is an example of ________.
A) idea generation
B) idea screening
C) product development and concept testing
D) commercialization
E) market testing

Question

Quizplus · Accepted Answer

The Answer of A food manufacturer doing market research on the possible customer demand for a new fast food item is an example of ________.
A) idea generation
B) idea screening
C) product development and concept testing
D) commercialization
E) market testing

A Food Manufacturer Doing Market Research on the Possible Customer