The ________ is the strategic combination of tools used to reach targeted customers to achieve marketing objectives.
A) marketing mix
B) marketing toolbox
C) sales pitch
D) promotional mix
E) target market

Question

Quizplus · Accepted Answer

The promotional mix refers to the set of tools used to communicate and promote a product or service to the target audience. The marketing mix, on the other hand, refers to the combination of product, price, place, and promotion used by a company to achieve marketing goals. The other answer choices are not accurate descriptions of the concept described in the question.

The ________ Is the Strategic Combination of Tools Used to Reach