An Allstate Insurance ad that says, "You're in good hands with Allstate" appeals to which level in Maslow's hierarchy?

Name: An Allstate Insurance ad that says, "You're in good hands with Allstate" appeals to which level in Maslow's hierarchy?
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The slogan "You're in good hands with Allstate" appeals to safety needs by suggesting that choosing Allstate will protect the customer from harm and ensure their security, which aligns with the safety needs level in Maslow's hierarchy.

An Allstate Insurance Ad That Says, "You're in Good Hands