When a company determines that a competency provides a competitive advantage,Barney refers to this issue as
A) value.
B) rareness.
C) imitability.
D) organization.
E) durability.

Question

Quizplus · Accepted Answer

Barney refers to the issue of value when a company determines that a competency provides a competitive advantage. Value refers to the worth or importance of a resource or capability to a firm.

When a Company Determines That a Competency Provides a Competitive