A corporate strategy that cuts across divisional boundaries to build synergy across business units and to improve the competitive position of one or more business units is called
A) vertical strategy.
B) horizontal strategy.
C) hierarchical strategy.
D) portfolio strategy.
E) pyramid strategy.

Question

Quizplus · Accepted Answer

A horizontal strategy seeks to build synergy across business units and improve the competitive position of one or more units by cutting across divisional boundaries. Vertical strategy refers to the expansion of the value chain, hierarchical strategy refers to organizational structure, portfolio strategy refers to managing a company's portfolio of businesses, and pyramid strategy is not a recognized term in corporate strategy.

A Corporate Strategy That Cuts Across Divisional Boundaries to Build