Ethnocentricity improves the ability to manage employees, market products, and conduct negotiations in other countries.

Question

Quizplus · Accepted Answer

Ethnocentricity is a belief in the superiority of one's own culture or group and can lead to cultural bias and misunderstandings when interacting with people from different cultures. This can hinder the ability to manage employees, market products, and conduct negotiations effectively in other countries. A more effective approach is to practice cultural relativism, which involves understanding and respecting the values and practices of other cultures while also recognizing and valuing one's own cultural perspectives.

Ethnocentricity Improves the Ability to Manage Employees, Market Products, and Conduct