Scenario: Sid Maxwell
Sid Maxwell is head of legal affairs for Hudson Inc., a producer of animal figurines that include an embedded software program that makes animal sounds. Hudson is expanding its market to include parts of Asia and Maxwell is concerned about reports of software piracy in the region.
-To protect itself against imitators and ensure that customers can easily identify its product, Hudson could register a ________.

Question

Quizplus · Accepted Answer

A trademark is the best choice because it helps Hudson to distinguish its products from others in the market, and prevent competitors from using the same or similar marks. A patent protects inventions or discoveries, while a copyright protects creative works such as art, music, and literature. However, if Hudson's figurines have a unique design or new technology that makes them different from other animal figurines on the market, then registering a patent may also be beneficial.

Scenario: Sid Maxwell Sid Maxwell Is Head of Legal Affairs for Hudson Inc