During which stage of the international product life cycle theory does high purchasing power and buyer demand in an industrialized nation encourage a company to design and introduce a new product concept?

Question

Quizplus · Accepted Answer

According to the international product life cycle theory, the new product stage is characterized by the design and introduction of a new product concept driven by high purchasing power and buyer demand in an industrialized nation. This stage is followed by the maturing product stage, the standardized product stage, and finally, the declining product stage. The idiosyncratic stage is not a recognized stage in the international product life cycle theory.

During Which Stage of the International Product Life Cycle Theory