Which of these is a primary activity in a company's value chain?
A) Infrastructure
B) Marketing and sales
C) Procurement
D) Human resource management

Question

Quizplus · Accepted Answer

Primary activities in a company's value chain are directly involved in the creation and delivery of a product or service. This includes activities such as inbound and outbound logistics, operations, marketing and sales, and service. Among the given options, marketing and sales is the only primary activity in the value chain. Infrastructure, procurement, and human resource management are support activities that assist in the functioning of primary activities.

Which of These Is a Primary Activity in a Company's