Scenario: Beanstalk International
Beanstalk International is rapidly growing. The company wants to follow a strategy of adapting its products and marketing in each national market to suit local preferences. Beanstalk is intent on creating value for its customers.
-Beanstalk managers should conduct which of these to identify company activities that create value for its customers?

Question

Quizplus · Accepted Answer

Value chain analysis is the best choice as it helps in identifying the company activities that create value for its customers. This analysis involves identifying all the activities that add value to the product or service, as well as those that do not, and finding ways to optimize the value-adding activities. A mission statement analysis focuses on the company's purpose, while a competitive analysis looks at the competition in the market. Process and capacity planning are operational activities that focus on manufacturing and production processes.

Scenario: Beanstalk International Beanstalk International Is Rapidly Growing. the Company Wants to Follow