During which stage of the market or site screening process do managers normally want to visit locations?

Question

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Managers normally want to visit locations during the selection of the market or site stage to gain a firsthand understanding of the potential market or site and to assess its suitability for the company's product or service. Visiting locations earlier in the process may be costly and inefficient, as the appeal and potential of a market or site can be evaluated through secondary research and analysis.

During Which Stage of the Market or Site Screening Process