On what assumption is the BCG Portfolio Model based?
A) Profitability and cash flow will be closely related to sales volume.
B) ROI will be directly related to sales volume.
C) Cash flow is equal to investment.
D) Investment + Cash flow = Profitability

Question

On what assumption is the BCG Portfolio Model based? 
A) Profitability and cash flow will be closely related to sales volume.
B) ROI will be directly related to sales volume.
C) Cash flow is equal to investment.
D) Investment + Cash flow = Profitability

Quizplus · Accepted Answer

The BCG model is based on the assumption that profitability and cash flow will be closely related to sales volume.

On What Assumption Is the BCG Portfolio Model Based